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A ChatGPT prompt pack that isn't 200 generic prompts

TL;DR This is a free ChatGPT prompt pack for small business marketing: 20 prompts for the jobs you actually face (reply to that enquiry, write this month's letter, follow up that quote), each one a full context-rich brief rather than a one-line template. Built on Anthropic's and OpenAI's own published prompting guidance, tested in my own work, and it runs in ChatGPT, Claude or Gemini. Drop your email below and the whole thing unlocks instantly.

Why most prompt packs don't survive contact with a real business

Search for prompt packs and you'll find £20 bundles of 3,000 prompts, role-based "packs for marketers" written for people with a marketing department, and endless listicles of one-liners like "Write a compelling subject line for an email campaign about [Topic]". One reviewer who tested a famous set of 200 corporate prompt templates called them prompts "that treat AI like it's just better Google search". That's the problem in one line.

A one-line prompt gets you the internet's average answer, because the AI knows nothing about your business, your customer or how you talk. The fix isn't more prompts. It's better ones: prompts that carry context, name the reader, set the format, and give the machine permission to ask questions instead of guessing. That's what this pack is.

What's actually in it

  • A five-rule primer on how prompting works in 2026, sourced from Anthropic's and OpenAI's official guidance (including which popular tricks their own docs have now retired).
  • The Business Brief builder: a prompt that interviews you, then writes the reusable context block that powers everything else.
  • The prompt that writes your prompts, for every job the pack doesn't cover.
  • 17 more job-first prompts across six groups: knowing your customer, copy that sells, weekly content, selling without being salesy, and checking the work and the numbers.
  • Every prompt with a copy button, a why-it-works line and a make-it-yours note.

The difference, shown once

Here's the same job, both ways. First, the kind of prompt most packs hand you:

The usual

"Write a LinkedIn post about my accounting firm."

Result: 150 words of confident beige that could be any accountant in Britain. "In today's fast-paced business landscape..." Straight in the bin.

From the pack

"Below is a transcript of me talking off the top of my head about what I know. Turn it into 12 LinkedIn posts. Each post makes ONE point from the transcript, in MY words and phrasing (reuse my expressions, do not polish the personality out of it). Each opens with a first line that earns the tap on 'see more', runs 60 to 150 words... [and it goes on: format rules, no hashtags, flag the points worth expanding]"

Result: a month of posts that sound like you, because the raw material was you. That's rule one of modern prompting: context in, quality out.

ChatGPT prompts for marketing that teach you the why

Every prompt in the pack carries a one-line explanation of the principle underneath it: why examples beat adjectives, why pasted evidence stops hallucinations, why "if you don't have enough information, say so" is a safety valve rather than politeness. Use the pack for a month and you won't need a pack any more. That's the point. The gurus sell dependency; I'd rather you learned the skill.

And because it's built on the labs' current guidance rather than 2023 folklore, you'll also learn what NOT to do: no mega-prompts (OpenAI's own testing found leaner prompts score 10 to 15 percent better), no theatrical personas, no walls of tags, no shouting.

Yours for an email

Get the AI Prompt Pack

Drop your email and the pack unlocks instantly (and lands in your inbox too, so you can find it again). No card, no trial, no upsell waiting behind it: there's nothing for sale on this whole site.

  • All 20 prompts, with copy buttons
  • The five-rule primer on prompting in 2026
  • The Business Brief builder (start here)
  • Works in ChatGPT, Claude and Gemini

Where should the pack go?

You'll also get G's Marketing Letters: one short, useful letter every weekday, nothing for sale. Unsubscribe any time. Privacy.

Fair questions

Is the ChatGPT prompt pack really free?

Yes. The whole pack, all 20 prompts, for an email address. You also get G’s Marketing Letters (one short marketing letter every weekday, nothing for sale) and you can unsubscribe any time without losing the pack.

Does it only work with ChatGPT?

No. The prompts work in ChatGPT, Claude and Gemini. They are written on prompting principles that Anthropic and OpenAI both publish, which are the same principles regardless of which chat window you type into.

Who is the pack for?

Small business owners doing their own marketing, especially B2B services with 1 to 20 staff and no dedicated marketer. The prompts are organised by job (reply to an enquiry, write the monthly newsletter, follow up a quote), not by marketing job title.

How is this different from other prompt packs?

Three ways. The prompts are full paragraph-length briefs with context slots, not one-line fill-the-blank templates. Every prompt explains why it works, citing Anthropic’s and OpenAI’s official guidance, so you learn to write your own. And it is current: it reflects the labs’ 2026 guidance, which retired several tricks older packs still teach.

Do I need to be good with AI already?

No. Prompt 01 builds your reusable business context block by interviewing you, and the pack opens with a five-rule primer that covers everything you need. If you can write an email, you can use it.

Want the bigger picture first? The pack pairs with the full guide: how to use AI for marketing when you've got no time and no marketer. Or grab the Marketing Brief Template and do the thinking before the prompting.