G's Marketing Letters
A short letter every weekday. Straight-talking marketing for time-poor B2B owners: what actually fills a pipeline, minus the hype, the jargon and the 47-step funnels.
- One idea a day, every weekday, read in under five minutes
- AI workflows explained for normal businesses, not tech bros
- The occasional public roasting of Marketing Theatre
Free forever. Nothing for sale. Unsubscribe whenever.
What a letter looks like
Subject: Your website isn't the problem. Your follow-up is.
Every letter opens with something real: a thing I saw go wrong that day, a number that made me side-eye, a question a business owner actually asked me. Then the useful bit: exactly what I'd do about it, in plain English. One idea, not nine. Then I let you get back to work.
Speak soon, G
Back issues
Letters land in inboxes first. A few days later they're published here for the sceptics.
The first letters are being written. Subscribe and you'll get them before this page does.
Fair questions
How often do the letters land?
Every weekday. Short ones: one idea, five minutes, done. Weekends are yours and mine.
Every weekday? Isn't that a lot of email?
It would be if they were long. They're not. A daily letter you read in the time it takes the kettle to boil is less of an imposition than a 2,000-word Sunday essay you keep meaning to get to and never do. And if it stops being worth it, the unsubscribe link is right at the bottom of every one. No hard feelings, no win-back sequence.
Are you going to sell me something eventually?
No. I work full-time in marketing and this is my personal project: I'm not allowed to take clients even if I wanted to. That's precisely why you can trust the advice: I've got no dog in the fight.
Who is this NOT for?
Marketers chasing the next growth hack, and anyone who wants to be told it's easy. It's for owners of real businesses who want their marketing to produce customers.